Tobacco companies do not try to persuade new customers, but aim to persuade smokers to choose a different brand. It is proven that the true intent of tobacco companies is to go against their competitors and "Tobacco Advertising Does Not Influence Youth" addresses the theory by stating the following: "The primary purpose of cigarette ads, like car ads , is to persuade consumers to switch from one advertisement to another." producer to another" ("Tobacco advertising does not..."). Tobacco ads are like car ads in that they try to persuade customers to switch brands rather than attract new customers. Tobacco is addictive , but trying to convince consumers to make healthier choices when using the product is a goal of the manufacturers "Tobacco advertising does not influence young people" studies conducted show that scientists discovered a different type of cigarettes "In 1957 , scientists had confirmed the benefit of low-tar cigarettes" ("Tobacco advertising doesn't..."). Scientists have demonstrated that low-tar cigarettes are a healthier approach to tobacco. With these information we see that tobacco companies are trying to make an effort to make tobacco healthier for consumers. Tobacco companies are trying to beat their competitors and introduce better tobacco, not to attract children, therefore they should be allowed to do so