Based on the case study, Skagen Designs had positive and negative sales moments between the years 2003 and 2008. To determine the next best country in which Skagen can open a new market and improve its routes, all free countries were selected, in which they did not operate. After taking a look at the retail volume in thousands of units, China, Mexico and India are ahead. The next step was to see the number of watches sold to 1000 people in those free countries and the numbers were quite different from one to the other. another. In this situation the top three countries are Mexico, South Africa and Sweden. To proceed with development in a new market it is very important to establish the US dollar for capital. Skagen Designs offers sailing watches that have a significant price, and that not everyone can afford. The countries with the best dollar per capita between 2003 and 2008 were Japan, Sweden and Spain. When you think about financial capital it is a risky area because in the best economic countries competitors are very careful to operate. Like all good companies, Skagen Designs had to compete with its competitors. The brands they had to fight were from the best like Guess, Calvin Klein, Gucci, Swatch and Alfex so it is crucial to see how big or small their competitors' presence will be in the free countries Skagen will move to. As the research shows, from the perspective of competitors, India ranks first as the best country for Skagen to move into. After doing the mathematical calculations, from 2003 to 2008, in the retail volume of thousands of units, Mexico and India recorded the best volume, while countries like Japan, South Africa and Spain recorded negative figures. The number of w...... half of the paper ...... The advantages are that all the performance of the sales function is transferred to the foreign market. The most advantageous part is that the sales branch allows complete control of the sales function. Companies usually hire people from the country where the branch is located, which can reduce the risk on transaction-specific behavior. All foreign orders are channeled through the branch, so the company distributes the work by country. The disadvantages are that the branch is subject to the laws of the foreign country. The company must anticipate the marketing function in place, because often governed by another country there is the risk of decreasing or losing the help of the marketing function. The trading subsidiary orders products from the parent company and an intra-company transfer pricing issue may arise. Which input mode is best for Skagen Designs?