Index IntroductionGreensburg Tornado: Response to DevastationConclusionReferencesIntroductionRenewal discourse theory suggests that openness, honesty, and clarity are key value positions in responses to organizational crisis (Ulmer 2019). A great example of the renewal theory discourse occurred in Greensburg, Kansas, after the city was hit by an EF5 tornado. The tornado demolished 95% of the city's buildings and left residents mourning the 11 people killed and the devastation the community had just experienced. Greensburg was faced with the realization of how much it would cost to rebuild the community and the sadness of residents who would be forced to leave. As you can imagine, the community was devastated by the tornado and the uncertainty of what would happen. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an original essayGreensburg Tornado: Response to the DevastationGreensburg did something that would impact the city and the nation around the world. They used this tragedy to formulate a plan that would provide hope and breathe new life into this once dying community (Ulmer 2019). Greensboro City Manager Steve Hewitt lost everything he owned in the tornado and is quoted as saying that "the tornado had a silver lining, because it caused this city and about 1400 people to regroup and reinvent themselves" . This is exactly what Greensburg did in the face of tragedy as the community came together and used this to change the shape of the city for years to come. The common thread in the community was that it wasn't just the buildings that were demolished, but the people who created the city. Community leaders get together and listen to what citizens are saying and really listen to their frustrations about what they were experiencing before the tornado. . Many citizens felt that the community was dying because so many young people who went to college never returned because there were so few opportunities for them. There was a common concern around the world: the population was declining and they wanted their young people to return home so the community could thrive (Ulmer 2019) "I mean, it literally hit me, Green, Greensburg, and in that moment, I was not aware of how perfect the timing and the national green movement was,” said Danny Wallach. It was through all of these meetings that Greensburg decided to go green, which, ironically, happened during the national green movement (Ulmer 2019) Having a plan was the easy part and implementing it would prove difficult This is a true testament to the city and how they made a change that would impact the entire world and the green movement on a daily basis, sometimes in large catastrophic events, other times in small, everyday events. How we deal with these tragedies defines who we are. In the case of Greensburg, it defines itself as a community that has reinvented itself and helped transform its city into an environment eco-friendly. Throughout their experience Greensburg was open and honest about the challenges they faced in having cameras document the rejuvenation of Greensburg. They had a clear vision of what they wanted for their city and residences. They used all the key factors in the renewal process discourse (tornado in the USA in 2017). Please note: this is just an example. Get a custom paper from our expert writers now. Get a Custom Essay Conclusion In a/.