It is increasingly clear that media and culture today are of fundamental importance for the maintenance and reproduction of contemporary societies. Cultures expose society to different personalities, provide models that display various forms of social life, and cultivate various ways to introduce people to dominant forms of thought and action. These are the types of activities that integrate people into society and create our public sphere. Media and technology surround our society; it is so ingrained in the fabric of our existence that it has become difficult to find an aspect of life that is not affected by its effects. Because of this, media controllers wield extreme power and influence over the lives of ordinary people. However, they increasingly continue to feed the public garbage, despite their authority as creators of our social and cultural interactions, and justify their actions by calling themselves industries. Reducing ourselves to just companies whose sole purpose is to create profit. This admission of what they feel is their true purpose, however, does not hinder their control and power, but rather increases it. Creating the need for there to be a way to analyze and discuss whether they are using their position and power wisely. Filling this void, scholars have theorized ways in which individuals can be critical of the media they consume. One of these critical theories is the “culture industry” theory. Using cultural theory, as well as other complementary neo-Marxist theories, it is possible to determine how Stacy Peralta, once a proponent of urban youth culture, has been incorporated into the superstructure through the use of media, thus making it a tool for the continued commodification of society, and as a young industrial trader l...... middle of paper ......that production can also be a means of imposing hegemony and that he has slowly integrated into the dominant structure of capitalist society. Although it was for her production of Whopper Virgins that Stacey Peralta received much of her criticism, culture industry theory suggests that all forms of cultural media are tools for the continued reinforcement of the status quo. Culture industry theorists did not believe in using the media for alternative practices to reaffirm the status quo. Therefore, in terms of culture industry theory, it was not when Peralta agreed to participate in the creation of the Whopper Virgins that he became a tool of the superstructure for the continued domination of society, but when he transformed his subcultural lifestyle, into becoming a director. It was then that he became a producer of cultural industries.