IntroductionUber is one of the transportation companies that connects its customers, divers and operators through online services (Cannon 26). In recent years, the company has grown rapidly due to the increase in the number of people using private transport services. Also due to the growing demand for the service, the company faced many challenges in the process. The company was founded in 2010 as Uber by its founders Travis Kalanick and Garrett Camp. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get Original Essay In the beginning, the company enabled on-demand services for private cars that were black and driven by licensed professional drivers. Although there are many transportation network companies, Uber has dominated and become more popular in providing transportation services in the United States (Cannon 26). Although there is a significant increase in transportation services, there is nothing strange about the changes, as well as the disruptions that the company has experienced in recent times. One of the most important changes was the adjustment of working methods during the late 1970s, as well as during the early periods of the 1980s. This adjustment led to the change of taxi management from the previous employer-employee to independent contractors. The latest changes and adjustments experienced in the taxi industry have been driven by a significant increase in multinationals since the early 2010s. The rise in multinationals has been driven by increased convenience and customer experience. While the exact extent of TNCs' impact is not yet known, it is now clear that some taxi companies operating in major US cities have been under enormous pressure in recent times (Cannon 26). Many transport companies have experimented with the sharing economy when providing services. This is because individuals interact with each other in online services in exchange for goods and services. These connections have been made possible through websites and new phone applications such as Airbnb and Uber. These applications created and developed a market space where colleagues interacted with each other. As a result of these apps, as well as sites, people have been able to rent out enough rooms of their own through Airbnb. They were also able to rent out the empty back seats of their vehicles for use by travelers via Uber. Collaborative consumption has allowed numerous transport companies to grow and develop significantly for the following reasons: there is a reduction in transport costs, it has also led to an increase in efficiency and, in the long term, it has led to an increase in profits for companies (Cusumano 33). As a result of connecting via websites, as well as via phone apps, instant connections between suppliers and consumers have led to a reduction in transaction costs. Since consumers are expected to accept the terms and conditions provided by these companies, these companies have not been subjected to comprehensive legal actions on their sites, as well as users of the applications. This has led to the creation of regulatory concerns associated with market competition, consumer protection act, and the legality of business practices. Uber has used innovative and creative online technologies that have enabled its customers to find and request for their services more conveniently. These innovations have some drawbacks, such as creating a destructive blueprint in the economy. This is why the latest innovations, so 33).