Brick and Click Organization – AsdaThe term Brick & Click is used to specify that an organization has a store (“brick” a physical presence) as well as an online business (“click” which means it also has a presence on the Internet). In this criterion I will talk about ASDA and evaluate its e-commerce side for the organization. Asda is a British supermarket chain that sells various products, from groceries and electronics to toys and financial services, the organization I researched and is a profit-generating company. The company's online presence began in 1998; it has now almost expanded across the UK. The company employs more than 150,000 workers across its 532 UK stores based in Leeds. The introduction of e-commerce into ASDA will have a major effect on its customer base as it will be able to sell and deliver products across the world. United Kingdom and Ireland. Most internet merchants are able to sell and send goods worldwide, but in this case ASDA's trading will be based to cover customers nationwide. There...
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